March 27: Guelph students crowned Canada's Next Top Ad Exec
Kennedy Crawford and Alyssa de Hoop not only won the title of Canada's Next Top Ad Exec, but were also each awarded a brand-new 2013 Chevrolet Cruze as the winners of this national advertising and marketing case competition. Run by McMaster University's DeGroote School of Business, Canada's Next Top Ad Exec (CNTAE) challenges students across Canada to create a marketing campaign for a new Chevrolet vehicle. The top ten teams were brought to Toronto last night to pitch their ideas in front of a panel of 25 high powered industry executives.