Flaherty, J., McAdams, B., LeBlanc, J., (2017) Words Matter: The Impact of "Catchy" vs. Conventional Course Titles on Student Interest. The Canadian Journal for the Scholarship of Teaching and Learning, Volume8, Issue 1.
McAdams, B., & von Massow, M. (2016). Tipped out: How do gratuities affect restaurant operations?. Journal of Foodservice Business Research, 1-15.
von Massow, Mike and McAdams, Bruce (2015) "Table Scraps: An Evaluation of Plate Waste in Restaurants. Journal of Foodservice Business Research, Volume 18 Issue 5
McAdams, Bruce and von Massow, Michael, (2013) “Enhancing Students Learning in Sustainable Practices through Incorporating a Triple Bottom Approach in a Restaurant Operations Course”. Tourism Issues. Volume 16. Tourism Research Institute, Athens Greece.