Rob McLean | Gordon S. Lang School of Business and Economics

Rob McLean

Assistant Professor, Marketing Management Advisor, Co-op Advisor
Department of Marketing and Consumer Studies
Email: 
mclean01@uoguelph.ca
Phone number: 
ext. 58754
Office: 
Macdonald Institute (MINS), Room 259
Summary: 

Rob McLean is an Assistant Professor in the Department of Marketing and Consumer Studies at the Gordon S. Lang School of Business and Economics at the University of Guelph. He has worked with marketing communications and brand identity development in agriculture, agri-food, technology, and beer, as well as with government and not-for-profit organizations.

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  • M.B.A. University of Guelph, 2002-2003. Strategic Marketing, Communications, Management, Finance, Operations.
  • Graduate studies, University of Calgary, 1994-1995. Creative writing.
  • B.A. Honours, University of Guelph, 1989-1994. English literature, post-colonial literature, creative writing.

Area of Research

Marketing