Rob McLean | Gordon S. Lang School of Business and Economics

Rob McLean

Photograph of Rob McLean
Assistant Professor, Marketing Management Advisor, Co-op Advisor
Department of Marketing and Consumer Studies
Email: 
mclean01@uoguelph.ca
Phone number: 
ext. 58754
Office: 
Macdonald Institute (MINS), Room 213E
Summary: 

Rob is a brand developer who has been an instructor at the University of Guelph since 2016. He operated Kazolu, a marketing and communications consultancy, for ten years, and has worked in corporate marketing with Guinness, Sleeman, Grolsch, and SABMiller. His independent research interests are brand advancement, the business of the arts, business communication, and knowledge translation.

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  • M.B.A. University of Guelph, 2002-2003. Strategic Marketing, Communications, Management, Finance, Operations.
  • Graduate studies, University of Calgary, 1994-1995. Creative writing.
  • B.A. Honours, University of Guelph, 1989-1994. English literature, post-colonial literature, creative writing.