Branding and packaging expert Tim Dewhirst, a faculty member in the Department of Marketing and Consumer Studies, discusses how the use of colour on election signs is used to build political brands and win votes. His comments can be found in the Guelph Mercury [1].
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The Gordon S. Lang School of Business and Economics at the University of Guelph is committed to developing leaders with a social conscience, an environmental sensibility and a commitment to their communities. We offer a wide range of specialized programs in business and economics across undergraduate, graduate and professional education.
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