University of Guelph 1997-98 Associate Diploma Calendar

Course Description

04-313 Sales and Sales Management F(2-1) Alfred, Kemptville, Ridgetown; W(2-1) Guelph

An overview of personal selling in today's business environment with particular emphasis on skills needed to present an effective sales presentation. Buyer motivation and behaviour will be discussed along with managing time and sales territories.

Prerequisites: 10 semester courses
Exclusions: 02-028
Location: Alfred, Guelph, Kemptville, Ridgetown
Course Profile


1997-98 Associate Diploma
[Table of Contents] [Index] [Glossary]
[Courses by Subject] [Courses by Name] [Awards by Category] [Awards by Name] [Calendar Search]

Last revised: April 25, 1997. Contact: ccrenna@registrar.uoguelph.ca.