|DAGR*3120 Business Marketing F(3-0) [0.50]|
An introduction to the marketing concept including the people and the activities involved in the distribution of goods and services from the producer to the consumer. Specific topics include choosing effective channels of distribution, developing the advertising program, pricing the product and salesmanship.
|Location: Alfred, Guelph, Kemptville, Ridgetown|
|1999-2000 Diploma Program Calendar|