University of Guelph 1998-1999 Undergraduate Calendar

Course Description

36-480 Theory of Strategic Management (3-0) [0.50]

This course is about the creation and maintenance of long-term vision for the corporation from the perspective of the general manager. It is concerned with both the determination of strategic direction and the management of the strategic process. 36-480 may not be counted as a 400 level economics course for purposes of satisfying the minimum 400 level economics course requirements in the B.A. Honours Economics or B.A. Management Economics programs.

Prerequisites: 02-332, 36-274, completion of semester 5.
Course Profile

1998-99 Undergraduate Calendar
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Last revised: May 31, 1998.