Advantage Workshop: Designing Your Value Proposition
This workshop introduces U of G research teams to tools that will clearly communicate the potential impact of their work and enable them to write value-focused grant applications. Teams will also discover how clear communication and persuasive value propositions can mobilize teams and external partners more successfully.
You will:
Craft project descriptions to effectively communicate pertinent information using a step-by-step process; and
Articulate, both verbally and in writing, why solving specific research problems matters and should be supported....