Past Events

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Digital Marketing 101

Learn what it takes for your business to be visible online. Discuss primary marketplaces to build and promote your business, the basic tools required for a successful social media platform and where your business needs to be visible. Participants will leave with the tools to complete a Digital Marketing Canvas provided in the workshop. Workshop cost: $20.  Register This event is hosted by an organization external to the University of Guelph.

Toolkit Tuesday Lunch & Learn: Vidyard

Innovation Guelph Presents Toolkit Tuesday: Lunch & Learn with Vidyard Whether you already have videos or you’re just getting started, Vidyard is the fastest way to use video for your business. Join us for an engaging session on all things video. Register This event is hosted by an organization external to the University of Guelph.

Ideation: What constitutes a good business idea

"Ideation" is defined as the creative process of generating, developing, and communicating new ideas, where an idea is understood as a basic element of thought that can be either visual, concrete, or abstract. This workshop will help you generate, develop, and evaluate your ideas before launching a new venture. Register for this FREE event. This event is hosted by an organization external to the University of Guelph.

Advantage Workshop: Innovation Toolkit

This online workshop enables researchers and their teams to elevate their dynamic problem solving and communication systems to realize the full value of every team member’s contribution. By embracing new ways of problem-solving and assessing risk, workshop participants will turn their ideas into valuable and well-considered solutions. In this workshop, research teams will:

Intro to eCommerce

During this workshop, you will learn the 5 key areas of eCommerce: Audience, Product, Fulfillment, Marketing, and Value. Participants will complete an eCommerce Business Model Canvas specific to their business. You'll gain the insight to choose an eCommerce platform that best suits your unique business model. This workshop is led by at least 2 facilitators—a technical implementation expert and a marketing and branding specialist—who are available to answer any questions.

Skills at Work: 55+

Skills at Work 55+ is a program designed to support entrepreneurs with 1-on-1 support to help you take the next step. Running your own business can be rewarding, but it can also be overwhelming. Each participant is paired with a mentor aligned with their business industry and goals. Start gaining confidence.

Google My Business

This two part workshop will teach you everything you need to know to get started in Google My Business. Part 1: 10AM-12PM Part 2: 1PM-3PM For more details, and to register, visit the eventbrite page. This event is hosted by an organization external to the University of Guelph.

Toolkit Tuesday Lunch & Learn : Instagram for Business

Let’s kick your Instagram into gear with IG’s Social Media Specialist Tim Campbell-Smith. From stories to hashtags, ads to finding your target audience, we’ll explore the why and how-to of using Instagram in your business during this 90 minute session. Bring your phone and your questions for a highly requested, jam packed session, and be prepared to take a selfie! Presented by: Tim Campbell-Smith // IG Mentor, Social Marketer & Strategist Register

R-Purpose Micro Demo Day

R-Purpose MICRO is a 12-week program developed by Provision Coalition in collaboration with

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