"Consumers tend to infer that worn bills are used and contaminated, whereas crisp bills give them a sense of pride in owning bills that can be spent around others", according to research conducted by Fabrizio Di Muro and MCS faculty Theodore J. Noseworthy. Full article available from Metro News [1]
About
The Gordon S. Lang School of Business and Economics at the University of Guelph is committed to developing leaders with a social conscience, an environmental sensibility and a commitment to their communities. We offer a wide range of specialized programs in business and economics across undergraduate, graduate and professional education.
Academic Units & Centres
- Department of Economics & Finance
- Department of Management
- Department of Marketing & Consumer Studies
- School of Hospitality, Food & Tourism Management
- Executive Programs (MBA / MA Leadership)