University of Guelph

1996-97 Undergraduate Calendar


Course Description

02-441 Sales and Sales Management W(3-0)

This course is designed to develop professional selling skills. It includes the development of background knowledge in sales techniques as well as the application of this material to professional selling. Students will learn to plan, execute, and evaluate sales programs.

Prerequisites: 20 course credits.

1996-97 Undergraduate Calendar
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Last revised: August 28, 1996. Contact: