Specific Preferred competence, capability, skill and ability related to course content:
Experience teaching consumer behavior or closely related courses such as behavioral economics, marketing research, or marketing strategy.
Experience developing new courses or revising curriculum.
Experience using case-based, experiential, or industry-engaged teaching approaches.
Evidence of scholarly activity in consumer behavior, decision making, or related areas.
Experience incorporating current topics such as digital marketing, analytics, AI, or emerging consumer trends into undergraduate teaching.