Market analysis for hazelnuts in Ontario: optimizing value creation and capture through supply chain mapping
Lead Applicant: Kalinga Jagoda
Research Priority: Trade, Market & Targeted Sector Growth Opportunities Projects
Program Type: Tier 1
Funding Cycle: 2022/2023
Research Centre: NA
Research Summary: Specialty crops present opportunities for Ontario agri-businesses to develop niche markets and integrate into established supply chains. However, there are economic challenges and risks specific to the industry that need to be considered when promoting these sectors. This project will map the Canadian hazelnut supply chain using a suite of tested methodological approaches, with the goal of evaluating the market potential for Ontario hazelnuts while considering supply chain costs, lead times and responsiveness.