Susan Dupej | Gordon S. Lang School of Business and Economics

Susan Dupej

Post-Doctoral Fellow
School of Hospitality, Food and Tourism Management
Email: 
sdupej@uoguelph.ca

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Dr. Susan Dupej is a Social Sciences and Humanities Research Council (SSHRC) Post-Doctoral Fellow at the University of Guelph in the School of Hospitality, Food and Tourism Management.

She is an Economic Geographer with a PhD in Geography from York University (2016). Her background is in tourism, rural economic development, agritourism and tourism imagery. Her current research interests focus on the impact of cannabis legalization on Canada’s tourism industry. Her postdoctoral research is on how social responsibility can be used as a policy framework for supplier best practices. Dr. Dupej also has projects investigating the opportunities for cannabis agritourism in Canada, including the value of cannabis 'farmgate' as a tourist experience.

The broader theoretical contribution of Dr. Dupej’s work to economic geography is that it takes a perspective of the economy that highlights the centrality of cultural and social practices to economic activity. From this perspective, social responsibility, well-being, identity and belonging, reproductive labour in the home, protecting the environment, ethnical commitments and sustainable practices, for example, are valued alongside, and balanced with, making a profit.

In addition to teaching several undergraduate and graduate tourism courses, Dr. Dupej also teaches a variety of undergraduate courses including Human Geography, Economic Geography, Tourism Geography, and Resources and the Environment.

2025b Dupej, S., & Choi, C. Cultivating Cannabis Agritourism: Integrating Service-Dominant Logic in Northern California’s Emerald Triangle. Journal of Rural Studies, 120.

2025a Dupej, S., & Choi, C. Approaching Cannabis Tourism with Shared Value in Legal Contexts. International Journal of Tourism Research.

2023 Liang, L. J., Choi, C., Dupej, S., & Zolfaghari, A. Motivations, risks, and constraints: An analysis of affective and cognitive images for cannabis tourism in Canada. Annals of Tourism Research Empirical Insights 4.

2022 Dupej, S. Cannabis Tourism in D. Buhalis (ed.), Encyclopedia of Tourism Management and Marketing, Cheltenham, UK and Northampton, MA, USA: Edward Elgar Publishing.

2021 Dupej, S., and Nepal, S. Cannabis tourism as an agent of normalization: a Canadian perspective. Tourism Review International 25(4), 353-369.

Area of Research

tourism