Nov. 1: Pillitteri Estates Winery CEO gives students a lesson in international marketing | Gordon S. Lang School of Business and Economics

Nov. 1: Pillitteri Estates Winery CEO gives students a lesson in international marketing

Posted on Friday, November 1st, 2013

On October 30, Charles Pillitteri, CEO of Pillitteri Estates Winery, visited Professor Lefa Teng's fourth-year international marketing students to share his experiences and wisdom, and also teach them how to properly taste his award-winning ice wine. Student Mary Claire Bass wrote an article on the experience. Read "A Taste of International Marketing."

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