Oct. 9: Prof. Sunghwan Yi explains emotional triggers of shopping splurges, suggests ways to overcome problem | Gordon S. Lang School of Business and Economics

Oct. 9: Prof. Sunghwan Yi explains emotional triggers of shopping splurges, suggests ways to overcome problem

Posted on Thursday, October 9th, 2014

Photo of Sunghwan YiEver spent lots money on a reward for yourself after receiving a promotion or completing a big project? You're not alone. According to Marketing and Consumer Studies professor Sunghwan Yi, many people choose to treat themselves after an achievement and this is just one of three main emotional triggers connected to overspending. To read more on these triggers and learn tips to break the habit, check out this article from CreditCards.com Canada: "5 ways to defuse shopping addiction triggers."

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