Tongzhe's passion is to combine economic theory and behavioral approaches, such as field or laboratory experiments, to understand the economic and political context of a problem. Her current projects focus on innovation adoption and consumer behavior in an agri-food-environment context. In addition, she is deeply interested in studying social comparison and discrimination issues.

Related Links

Google Scholar: https://scholar.google.com/citations?user=KHq5HBkAAAAJ&hl=en

ResearchGate: https://www.researchgate.net/profile/Tongzhe_Li

FARE Laboratory for Experimental and Applied Economics: https://www.uoguelph.ca/fare/leae

Ph.D. Economics, Washington State Unviersity, 2011-2015

M.Sc. Agricultural Economics, A.E. Electrical Engineering

Before joining FARE, Tongzhe was postdoctoral researcher at the University of Delaware and then assistant professor in the Department of Economics at the University of Windsor.

Sylvia Lane Mentor Fellowship Recipient, AAEA, 2017. Topic: Incorporating Experimental Evidence into Theoretical Research on Agri-Environmental Issues.

CBEAR (The Center for Behavioral & Experimental Agri-Environmental Research) Fellow, since 2016.