The 2018 Winter Olympics in Pyeongchang not only brought the world’s best athletes to South Korea, it also brought tourists from around the world to cheer them on. Now that the Games are over, the post-Olympics influx of tourists is just beginning.
Two U of G teams, consisting of primarily U of G BComm students, are among the AIM2Flourish 2018 Flourish Prize finalists, which includes 63 finalists from 28 business schools across 15 countries.
The two U of G teams include:
Providing the Power to Grow – written by James Apps, David Garden, Brandon Kolar, Anees Khan, and Olajide Ebun from the University of Guelph, under the direction of Professor Ruben Burga.
U of G business students are helping educate local high school and elementary school students on how businesses can think and act more sustainably.
The group – called My World, My Choice – is an educational mentorship program where junior and senior students in the Guelph community are taught to develop business projects that are not only profitable, but are also beneficial to society and the environment.
On Tuesday, March 13th the College of Business and Economics teamed up with Gryphon Football to host an afternoon dedicated to the #HeForShe campaign, the UN-led campaign for the advancement of women and gender equality. As part of the campaign, we had the privilege of hosting award-winning business journalist Amanda Lang on campus to speak with our students and the community about how to embrace discomfort in order to become more resilient and successful.
On February 28th, the College of Business and Economics hosted their college 3-Minute Thesis (3MT) Competition in order to decide upon two finalists to advance to the University of Guelph’s final competition. The competition is a university-wide competition for graduate students in which participants present their research and its wider impact in three minutes or less, to a panel of non-specialist judges.
Five U of G business students have given up their comfort this week and will spend 5 full days and nights living outside in Branion Plaza in support of 5 Days for the Homeless. The national initiative sees universities across Canada raise awareness of youth homelessness, and raise money in an effort to stop it from happening in our communities.
Brochures remain an important element in the marketing of tourism destinations across the world.
Researchers at U of G are using eye-tracking glasses to understand consumer behaviour and improve travel brochures.
Images are the most important element of a travel brochure to tourists, while ads make the brochure seem "less trustworthy."
Two University of Guelph teams took home the top prizes at the 4th annual Ryerson “Expand your Empire” Case Competition in Toronto on Monday, February 26.
The annual competition sees teams of students work together to solve a current real estate development issue. Teams were given a week to analyze, design and create the best-use development proposal, including financials, sustainable features, and market analysis.
Three faculty from the College of Business and Economics (CBE) have been named recipients of the University of Guelph’s research awards. These awards recognize excellence and innovation for researchers on the path to becoming world leaders, and whose success has already set them apart on the global stage. The awards are based on scholarly output, knowledge innovation and training of highly qualified personnel.